Thank You

During the COVID19 pandemic, all UEFA’s club teams and players were thankful to be able to resume the European club competitions again. To show gratitude to all key workers on the front lines of the COVID19 pandemic, we added two important words to the shirt of every player in the Champions League and Europa League: "Thank You". In addition, all players expressed their own thanks in dedicated TV spots, broadcasted during all UEFA matches. UEFA, 2020 TV & Social Media Communication Strategy, Concept & Copy Director: Joost Beitler (Monaerk) Photography: Tjerk Muilwijk